Thursday, September 22, 2011

Missoni Madness


The day before I started this blog, Missoni for Target launched. The designer clothes were swept off the floor of Targets across the country in a matter of hours. The popularity of the new line crashed Target's website the day of its debut. Now, according to USA Today, more than 25000 Missoni for Target products have appeared on eBay for twice the price.

I was excited for the Missoni line, but re-selling of the products simply for people to make money off of others'  hard work goes against the idea of designers making their products more affordable. If this continued as more designers branch out to department stores, it could also leave retailers frustrated with the process and unwilling to sell the great clothes at great prices.

The collection is more than clothes and includes, baby and kids bedding, baby girls' clothes and accessories, bedding and bath, bikes and luggage, home, kitchen and dining, men's clothing and accessories, and of course women's clothes, accessories and shoes.

While the result of the re-selling of the collection is disappointing, it doesn't change fact that the home decor, clothes and accessories are adorable.

The signature tribal-feel zigzags on all of the products makes Missoni easily recognizable.

My favorite product is the V-Neck Knit Cardigan, $49.99. A majority of the line mixes bold prints, a trend for this season.

Check out Target for some of the Missoni products, a select few are still in stock.

1 comment:

  1. Interesting to note that Target's website became overloaded! Good point related to designers not wanting to sell their clothing lines if they only are going to be resold on eBay or elsewhere.

    Note the following:
    • 25,000 (with the comma)
    • no comma after includes
    • change . . . fact (missing the word "the")
    • Cardigan, which sells for $49.99
    • Missoni products. A select few . . .

    ReplyDelete